Miami Marlins CEO and former New York Yankees shortstop Derek Jeter shed his baseball image for a few days this week all in the name of golf. More accurately, in the name of continuing to motivate and support young people in their quest to lead healthy and successful lives.
The annual Derek Jeter Celebrity Invitational (DJCI), which raises money for Jeter’s legendary Turn 2 Foundation, raised more than $1 million in 2018. The three-day April event, held at Shadow Creek Golf Course in Las Vegas and hosted by ARIA Resort and Casino, was filled to the brim with athletes and celebrities like Ray Allen, Jerome Bettis, Jorge Posada, Brandi Chastain and singer/songwriter Jason Derulo.
“As we close out our fourth year in Las Vegas, I’d like to thank our friends, partners, sponsors and supporters for once again joining us for such a fantastic week,” said Derek Jeter, who created the Turn 2 Foundation during his rookie year in 1996. “The funds contributed to Turn 2 this year are invaluable, and will allow us to provide so many young people with the tools they need to excel in school, serve as leaders in their communities, and accomplish their dreams. The tremendous support we receive each year is a major factor in the continued success of this event, and that is something I am truly grateful for.”
The Turn 2 Foundation works to help youth all over the country reach their full potential by creating and supporting programs that promote leadership development, academic achievement, positive behavior, healthy lifestyles and social change.
The goal is to turn kids away from drugs and alcohol and “Turn 2” healthy decision making practices. Its signature “Jeter’s Leaders” initiative in New York City, Western Michigan and Tampa, Florida is a four-year program for high school students to cultivate their ability to create positive ripples in their communities.
During its 22-year history, Turn 2 has given more than $27 million for its own programs as well as other organizations that support its mission.
This time, next year, Las Vegas. Jeter and his golf bag will be back in action once again.